An easy hack for increasing your video views on social media is by using captions. In fact, over 92% of videos are viewed with the audio off! So, if you don't have captions on your videos, you are missing out on a huge opportunity to capture your audience.
I've been using Zubtitle for all my video captions. It is so easy! Not only does their AI software do the transcribing for you- it's also time stamped, so you can save so much time making any edits. Plus, the transcriptions are available in virtually any language.
The better your audio, the better your transcription. You can expect to give your transcription a touch up here and there and make just a few minor edits- especially capitalizing your names and proper nouns. But overall, it will save you so much time.
After the transcription is timed and complete, you can keep your branding consistent by editing the fonts, colors, and placement of the captions, anywhere on your video.
Did I mention that you can resize your videos? Optimize for square posts, story posts, 4:5 or widescreen. You can download the same video in multiple formats to repurpose for different platforms. Literally one of the BEST features of Zubtitle.
As part of a recent update, you can now add logos as well. Perfect for keeping your branding visible and consistent.
Literally the best video caption tool for your social media marketing videos. I highly recommend it. You can check it out here. Give it a try!